YOUR UNIQUE STORY


Call us for a customized home marketing plan

 

Each property is different, which is why Lora and I take a custom approach to bringing the most qualified buyers to your door. It requires a skillful combination of professional, personal service, marketing technique, and the Berkshire Hathaway HomeServices brand strength to deliver a powerful multi-channel, multi-media visual showcase.  

 

YOUR PROPERTY’S UNIQUE STORY

Remember when you bought your current property?  What made you say, “This is the one!”?  Lora and I will work with you to highlight what is special and unique about your property and tell it’s story in a way that will create an emotional connection to buyers.  Your story can include any number of chapters, for example:

  • Does your property have a unique or hard to find style?

  • Have you recently remodeled and are there any unique design attributes and upgrades?

  • Is it in a great neighborhood?

  • Does it offer a unique style of life?

  • Are there high quality schools nearby?

  • Is it energy efficient or eco friendly? 

FIRST IMPRESSIONS MATTER

Lora and I are trained with a keen eye to prepare a home to sell.  Even relatively minor cosmetic changes could add significant appeal and lead to increased interest in your home.  We will work with you to ensure your property attracts the broadest base of qualified buyers and offer advice with regard to:

  • Cleaning and repairs to maximize “curb appeal”

  • De-cluttering so that if feels more spacious

  • De-personalizing so that potential buyers can envision themselves in your space

  • Neutralizing so that potential buyers can think about how they might add their own touches and personality 

In some cases we might recommend professional staging, which can maximize your property’s appeal and often results in shorter time on the market and a higher offer.

 

WHEN A PICTURE IS WORTH A THOUSAND WORDS

We understand that a sophisticated real estate marketing campaign begins with high quality photography and videography.  Utilizing high quality imagery is what brings the story of your property to life,  coupled with an effective marketing strategy helps generate buyer interest and excitement, and ultimately increase the price a buyer is willing to pay for your home. 

 

ATTRACTING BUYERS, A MULTI-CHANNEL APPROACH

Through the Berkshire Hathaway HomeServices multi-channel marketing approach and our connections to over 1,400 offices in the nation’s leading upscale markets helps us leverage the power and experience of more than 50,000 sales professionals nationwide.  Also, our worldwide recognition and unmatched marketing efforts help you reach buyers all around the world. 

 

Extensive Online Promotions

In addition to the sites listed below, your property will be featured in 70+ websites worldwide, which are viewed by potential buyers in over 67 countries across 5 continents.  

  • Realtor.com

  • Trulia.com

  • Zillow.com

  • WSJ.com

  • Juwai.com

  • Asia.wsj.com

  • Europe.wsj.com

  • MansionGlobal.com 

  • Homefinder.com

  • CNNMoney.com

  • Homeseekers.com

  • WeChat Channel

  • FT.com

  • Facebook.com

  • Linkedin.com

Berkshire Hathaway HomeServices Luxury Collection Print Ads

  • Wall Street Journal – Mansion Section

  • Unique Homes Magazine

  • DuPont Registry

  • Rob Report

  • Luxury Collection Magazine

  • Prestige Magazine

 

THE SIGN OF CONFIDENCE

Lora and I would like to thank you for considering us and Berkshire Hathaway HomeServices California Realty to professionally market your home.

 

We take pride in our reputation as the real estate trusted advisors for the many clients and friends we have represented over the years.  

 

Our clients tend to become our friends and our friends become our clients. We feel this to be a byproduct of the extraordinary service we provide before, during and long after the transaction.   

 

We hope that you will give us an opportunity to become your Real Estate Trusted Advisors, and friends!